Department of Enterprise Management, E-business and Electronic Economy

The Department’s scientific and research goals include conducting research in the area of:

• Development of the electronic economy in the context of the present and future changes taking place in the contemporary economic reality;

• Processes of digital transformation of modern enterprises (virtualization of organizational activity, digitization of business processes, new business models, innovative forms of business organization, new models of inter-organizational cooperation), including processes of digital transformation of companies from the SME sector in the OpolskieVoivodeship;

• Influence Forms of entities operating in the electronic space on economic organizations;

• Possibilities of enterprises to influence the development and functioning of the electronic space;

• Improvement of business processes of enterprises and organizations using information technologies;

• Issues of visualization of business models and communication about them;

• Shaping the company-client relationship in the context of knowledge management in SMEs;

• Marketing management;

• Shift management;

• Multicultural management in globalization age;

• Philosophy and ethics of business, economy and management in Poland, Europe and the world;

• Corporate and organizational social responsibility (CSR);

• Ethical codes and programs, the organisation’s compliance policy.

The research and implementation offer includes the development of:

• the role of modern information technology in management,
• the impact of electronic space on activities of economic organisations,
• the essence of the digital transformation processes of modern enterprises (virtualization of activities, new business models, new models of cooperation between organizations),
• planning the development of information systems for enterprises and organizations,
• optimization of the organizations’ operating costs through the use of outsourcing,
• market and marketing research,
• analysis and improvement of sales techniques and communication with the client,
• research and promotion of the principles of corporate social responsibility (CSR) in economic practice,
• cultural, social and ethical conditions of business, economy and management,
• philosophy and ethics of business, economy and management, ethical codes and programmes, organization compliance policy

Service offer:

• advising on business models based on digital transformation,
• developing the concept of virtualization of the organization’s operations,
• advising on the use of information technology by enterprises,
• developing or updating the enterprise development strategy,
• analysing the functioning of the organization’s business processes and developing programmes for their remodelling,
• developing an organization’s code of ethics,
• implementation of a comprehensive ethics programme, consultancy in the field of creating a mission and vision of the organization, social policy or the organization’s compliance policy.